Capitalogix

Cognitive Biases & The Consequences of Labeling

“Words can be twisted into any shape. Promises can be made to lull the heart and seduce the soul. In the final analysis, words mean nothing.
They are labels we give things in an effort to wrap our puny little brains around their underlying natures,
when ninety-nine percent of the time the totality of the reality is an entirely different beast.
The wisest man is the silent one. Examine his actions. Judge him by them.”
― Karen Marie Moning

Continuing with the theme of cognitive biases, the upcoming election has me thinking about the consequences of labeling things, creating boxes, and simplifying ideas into news-ready headlines.

With more news sources than ever and less attention span, you see ideas packaged into attention-grabbing parts.  The focus isn't on education or the issues, but on getting the click, making your stay on their page longer, and sending you to a new article utterly unrelated to why you clicked on the page.

Complex issues are simplified – not even into their most basic forms – but instead into their most divisive forms ... because there's no money in the middle.

via Quote Investigator

The amplified voices are those on the fringe of the average constituents' beliefs – precisely because those are the ones who are often the most outspoken.  We might think that because they're the voices we hear, these fringe messages fairly represent what people like us believe or think ... but they rarely do. 

Issues that should be bipartisan have been made "us" versus "them," "liberal" versus "conservative," or "right" versus "wrong." The algorithms many of our information sites use create echo chambers that increase radicalization and decrease comprehension. 

Identity politics have gotten so strong that you see families breaking apart and friend groups disintegrating ... because people can't imagine sharing a room with someone with whom they don't share the same values. 

In psychology, heuristics are mental models that help you make decisions easier.  They're a starting point to save mental bandwidth, allowing you to spend more brain cycles on the important stuff.

That's a great use of "boxes" and "simplification"… but it shouldn't eliminate deeper and more nuanced thought on important issues. 

Most situations are nuanced, and the "correct" answer changes as you change your vantage point.

In an ideal world, we'd consider every angle.  I recognize that's not realistic.

Instead, I encourage you to remember to continue to think and learn ... even about things you already know.  And, if you become familiar with the most common cognitive biases, you can hopefully identify them in your thinking and decision-making.

Confirmation Bias is one of the more common forms of cognitive bias.  Here is an infographic that lists 50 common cognitive biases.  Click to explore further.

 

via VisualCapitalist

Important issues deserve more research.  New insights happen between the boundaries of what we know and don't.  Knowledge comes from truly understanding the border between what you are certain and uncertain about. 

I challenge you to look beyond the headlines, slogans, and talking points you like most.  Look for dissenting opinions and understand what's driving their dissent.  Are they really blind or dumb (or are their value systems just weighted differently)?

Not everything needs to be boxed.  Not everything needs to be simple.  You should explore things and people outside of your comfort zone and look to see things from their point of view ... not your own. 

Recently, I've started using a website and news app called Ground News.  They claim to be a news platform that makes it easy to compare news sources, read between the lines of media bias, and break free from algorithms. 

As discussed above, online news and ad-driven algorithms have made it profitable for news outlets to embrace a position on the bias spectrum to target specific consumers.   That bias in the media affects everything from what events receive coverage to how a news outlet frames those events in their reporting.

As media outlets narrow their perspective and range of coverage, I use Ground to help me get a well-rounded view of important issues and become aware of my blind spots.

Applying This Lesson  

“I am ashamed to think how easily we capitulate to badges and names, to large societies and dead institutions.”
― Ralph Waldo Emerson, Self-Reliance

I love learning a lesson in one space and applying it to other spaces.  It's one of the cool things about AI.  An algorithm can learn rules in the construction space that may help in the medicine or trading space.  Everything's a lesson if you let it be.

In that vein, the lesson on labeling also applies to yourself and your business.  Don't get me wrong - naming things is powerful.  It can help make the intangible tangible.  However, don't let the label (or your perception of the label) stop you from achieving something greater. 

Many things are true because we believe them to be, but when we let go of past beliefs, the impossible becomes possible, and the invisible becomes visible.  

Hope that helps. 

“Words can be twisted into any shape. Promises can be made to lull the heart and seduce the soul. In the final analysis, words mean nothing.
They are labels we give things in an effort to wrap our puny little brains around their underlying natures,
when ninety-nine percent of the time the totality of the reality is an entirely different beast.
The wisest man is the silent one. Examine his actions. Judge him by them.”
― Karen Marie Moning

Continuing with the theme of cognitive biases, the upcoming election has me thinking about the consequences of labeling things, creating boxes, and simplifying ideas into news-ready headlines.

With more news sources than ever and less attention span, you see ideas packaged into attention-grabbing parts.  The focus isn't on education or the issues, but on getting the click, making your stay on their page longer, and sending you to a new article utterly unrelated to why you clicked on the page.

Complex issues are simplified – not even into their most basic forms – but instead into their most divisive forms ... because there's no money in the middle.

via Quote Investigator

The amplified voices are those on the fringe of the average constituents' beliefs – precisely because those are the ones who are often the most outspoken.  We might think that because they're the voices we hear, these fringe messages fairly represent what people like us believe or think ... but they rarely do. 

Issues that should be bipartisan have been made "us" versus "them," "liberal" versus "conservative," or "right" versus "wrong." The algorithms many of our information sites use create echo chambers that increase radicalization and decrease comprehension. 

Identity politics have gotten so strong that you see families breaking apart and friend groups disintegrating ... because people can't imagine sharing a room with someone with whom they don't share the same values. 

In psychology, heuristics are mental models that help you make decisions easier.  They're a starting point to save mental bandwidth, allowing you to spend more brain cycles on the important stuff.

That's a great use of "boxes" and "simplification"… but it shouldn't eliminate deeper and more nuanced thought on important issues. 

Most situations are nuanced, and the "correct" answer changes as you change your vantage point.

In an ideal world, we'd consider every angle.  I recognize that's not realistic.

Instead, I encourage you to remember to continue to think and learn ... even about things you already know.  And, if you become familiar with the most common cognitive biases, you can hopefully identify them in your thinking and decision-making.

Confirmation Bias is one of the more common forms of cognitive bias.  Here is an infographic that lists 50 common cognitive biases.  Click to explore further.

 

via VisualCapitalist

Important issues deserve more research.  New insights happen between the boundaries of what we know and don't.  Knowledge comes from truly understanding the border between what you are certain and uncertain about. 

I challenge you to look beyond the headlines, slogans, and talking points you like most.  Look for dissenting opinions and understand what's driving their dissent.  Are they really blind or dumb (or are their value systems just weighted differently)?

Not everything needs to be boxed.  Not everything needs to be simple.  You should explore things and people outside of your comfort zone and look to see things from their point of view ... not your own. 

Recently, I've started using a website and news app called Ground News.  They claim to be a news platform that makes it easy to compare news sources, read between the lines of media bias, and break free from algorithms. 

As discussed above, online news and ad-driven algorithms have made it profitable for news outlets to embrace a position on the bias spectrum to target specific consumers.   That bias in the media affects everything from what events receive coverage to how a news outlet frames those events in their reporting.

As media outlets narrow their perspective and range of coverage, I use Ground to help me get a well-rounded view of important issues and become aware of my blind spots.

Applying This Lesson  

“I am ashamed to think how easily we capitulate to badges and names, to large societies and dead institutions.”
― Ralph Waldo Emerson, Self-Reliance

I love learning a lesson in one space and applying it to other spaces.  It's one of the cool things about AI.  An algorithm can learn rules in the construction space that may help in the medicine or trading space.  Everything's a lesson if you let it be.

In that vein, the lesson on labeling also applies to yourself and your business.  Don't get me wrong - naming things is powerful.  It can help make the intangible tangible.  However, don't let the label (or your perception of the label) stop you from achieving something greater. 

Many things are true because we believe them to be, but when we let go of past beliefs, the impossible becomes possible, and the invisible becomes visible.  

Hope that helps. 

Father's Day Weekend Reflections

My adult son took me to a Pixar movie and Dallas' version of NY Deli today for Father's Day. 

Pixar movies never cease to amaze me.  Whether you're a child, a teenager, or an adult, there's always something to enjoy and take away from them.

I especially enjoyed watching it next to my 31-year-old son and noticing that he responded emotionally to the same scenes I did.  On one hand, it felt good to see what he processed and how he internalized things similar to the way I do.  On the other hand, I thought, genetics is a bitch.

Jokes aside, having great kids is a double blessing.  It's nice to be proud of who your kids are and the things they do.  It's also nice to feel proud of the small part you played in helping them become who they are.

In addition, this weekend, I spent some time thinking about my father and what a terrific influence he had on so many lives.

  

 

My Dad was incredibly loving ... yet he was also incredibly demanding.

For example, after winning the State Championship in the shot put, I watched him run down from the stands.  I figured he was coming down to celebrate.  Instead, he looked deeply into my eyes and asked whether I was disappointed that I did not throw a personal best that day?  I replied: "But Dad, I won." He smiled and recognized that winning was important too ... then he reminded me that the other throwers were not my real competition.  To be and do your best, the competition is really with yourself ... and we both knew I could do better.

My Dad believed in setting high standards.  He explained that most people's lives are defined by their minimum standards.  Why?  Because once those standards get met, it is easy to get distracted by other things and how to meet the minimum standards for them as well.

The point is to set a higher standard and to have a better life.

Here is another one of his favorite sayings.  "The difference between good and great is infinitesimal."  This applies to many things.  For example, people who are good take advantage of opportunities; people who are great create them. 

Here is something else worth sharing.  "It's not over until we win!"  This concept underscores the importance of resilience, commitment, and grit.  My Dad emphasized that many people quit when they're on the brink of victory, simply because they don't realize how close they are.  

This has led me to develop several practices.  For example, if I pick up a book, I won't put it down until I finish a chapter.  If I start a game, I can't stop until I exceed a specific score or level.  And when I exercise, there's no way I'd ever stop before finishing a set.

Integrating these concepts involves aligning your head, heart, and feet.  What I mean is that it's one thing to know the saying.  It's another to make it a value or belief.  And it's another thing altogether to make it a practice. 

Well, that should explain a little of my dysfunction ...  but, if you can't mess up your own kids, whose kids can you mess up?

Hopefully, you had a happy Father's Day weekend.

Making News Beautiful Again

My mother watches the news religiously.  To her credit, she watches a variety of sources and creates her own takeaways based on them.  Regardless, there's a common theme in all the sources she watched – they focus on fear or shock-inducing stories with a negative bias.  As you might guess, I hear it when I talk with her.

While I value being informed, I also value things that nourish or make you stronger (as opposed to things that make you weak or less hopeful).

Negativity Sells. 

Sure, news sources throw in the occasional feel-good story as a pattern interrupt ... but their focus skews negative.  History shows that stories about improvement or the things that work simply don't grab eyeballs, attention, or ratings as consistently as negativity-focused stories do.

The reality is that negativity sells.  If everything were great all the time, people wouldn't need to buy as many products, they wouldn't need to watch the news, and this cycle wouldn't continue.

It's worth acknowledging and understanding the perils our society is facing, but it's also worth focusing on the ways humanity is expanding and improving.

As a brief respite from the seemingly unending stream of doom and gloom, Information Is Beautiful has a section focused on "Beautiful News".  It's a collection of visualizations highlighting positive trends, uplifting statistics, and creative solutions.  It's updated daily and can be sorted by topic.  I suggest you check it out.

 

Beautiful News via Information Is Beautiful

If you're looking for more "good news," here's a list of 10 sources focusing on good news. 

Let me know if you have a site you'd like to share.

Have a great week!

Some Timeless Wisdom From Socrates

Small distinctions separate wise men from fools ... Perhaps most important among them is what the wise man deems consequential. 

This post discusses Socrates' Triple Filter Test, which involves checking information for truth, goodness, and usefulness.  It also explores how this concept applies to decision-making in business and life by focusing on important information and filtering out the rest.  The key to making better choices and staying focused is to avoid damaging or irrelevant information.

Socrates' Triple Filter

In ancient Greece, Socrates was reputed to hold knowledge in high esteem.  One day an acquaintance met the great philosopher and said, "Do you know what I just heard about your friend?"

"Hold on a minute," Socrates replied. "Before telling me anything, I'd like you to pass a little test. It's called the Triple Filter Test."

"Triple filter?"

"That's right," Socrates continued.  "Before you talk to me about my friend, it might be a good idea to take a moment and filter what you're going to say. That's why I call it the triple filter test.

The first filter is Truth.  Have you made absolutely sure that what you are about to tell me is true?"

"No," the man said, "Actually I just heard about it and…"

"All right," said Socrates. "So you don't really know if it's true or not. Now let's try the second filter, the filter of Goodness.  Is what you are about to tell me about my friend something good?"

"No, on the contrary…"

"So," Socrates continued, "You want to tell me something bad about him, but you're not certain it's true.  You may still pass the test though, because there's one filter left.  The third filter is Usefulness.  Is what you want to tell me about my friend going to be useful to me?"

"No, not really."

"Well," concluded Socrates, "If what you want to tell me is neither true, nor good, nor even useful … then why tell it to me at all?"

With all the divisiveness in both media and in our everyday conversations with friends, family, and strangers ... this is a good filter for what you say, what you post, and even how you evaluate markets, the economy, or a business opportunity. 

How Does That Apply to Me or Trading?

The concept of Socrates' Triple Filter applies to markets as well.

When I was a technical trader, rather than looking at fundamental data and scouring the news daily, I focused on developing dynamic and adaptive systems and processes to look at the universe of trading algorithms to identify which were in phase and likely to perform well in the current market environment.

That focus has become more concentrated as we've transitioned to using advanced mathematics and AI to understand markets. 

Filter Out What Isn't Good For You.

In contrast, there are too many ways that the media (meaning the techniques, graphics, music, etc.), the people reporting it, and even the news itself appeal to the fear and greed of human nature.

Likewise, I don't watch the news on TV anymore.  It seems like story after story is about terrible things.  For example, during a recent visit with my mother, I listened to her watch the news.  There was a constant stream of "oh no," or "oh my," and "that's terrible".  You don't even have to watch the news to know what it says.

These concepts also apply to what you feed your algorithms.  Garbage in, garbage out.  Just because you can plug in more data doesn't mean that data will add value.  Deciding what "not to do" and "what not to listen to" is equally as important as deciding what to do. 

Artificial intelligence is exciting, but artificial stupidity is terrifying. 

What's The Purpose of News for You?

My purpose changes what I'm looking for and how much attention I pay to different types of information.  Am I reading or watching the news for entertainment, to learn something new, or to find something relevant and actionable?

 

 

One of my favorite activities is looking for new insights and interesting articles to share with you and my team.  If you aren't getting my weekly reading list on Fridays - you're missing out.  You can sign up here. 

By the way, I recently found a site, Ground News, that makes it easy to compare news sources, read between the lines of media bias, and break free from the blinders the algorithms put on what we see.  I'd love to hear about tools or sites you think are worth sharing.

Getting back to Socrates' three filters and business, I often ask myself: is it important, does it affect our edge, or can I use it as a catalyst for getting what we want?

There's a lot of noise out there competing for your attention.  Stay focused. 

Onwards!

Revisiting Some of My Favorite Podcast Appearances

If you're interested in AI and its impact on business, life, and our world, I encourage you to check out some of my past podcast interviews.

As I work on finishing my book, "Compounding Insights: Turning Thoughts into Things in the Age of AI," I've revisited several old episodes, and some are certainly worth sharing.  I've collected a few here for you to listen to.  Let me know what you think.

In 2021, I recorded two interviews that I especially enjoyed.  The first was done with Dan Sullivan and Steven Krein for Strategic Coach's Free Zone Frontier podcast... and the second was with Brett Kaufman on his Gravity podcast. 

Please listen to them.  They were pretty different, but both were well done and interesting. 

Free Zone Frontier with Dan Sullivan and Steve Krein

Free Zone Frontier is a Strategic Coach program (and podcast) about creating "Free Zones." It refers to the green space where entrepreneurs collaborate and create without competition.

It's a transformative idea for entrepreneurial growth. 

This episode focused on topics like building a bigger future, how decision-making frameworks and technology can extend your edge, and what it takes to get to the next level.   I realize there is a lot of Strategic Coach jargon in this episode.  However, it is still easy to understand, and there was great energy and an elevated conversation about worthy topics.

As an aside, Steve Krein is my cousin, and we joined Strategic Coach entirely separately before realizing we had joined the same group. 

The podcast is 47 Minutes.  I hope you enjoy it.

 

Or click here to listen on Spotify, Google Podcasts, or Apple Podcasts

Gravity Podcast with Brett Kaufman

Usually, I talk about business, mental models, and the future of AI and technology, but Brett Kaufman brought something different out of me. 

Brett's Gravity Project is about living with intention, community, consciousness, and connection.  He focuses on getting people to share their life experiences ... with the intent that others can see themselves in your story. 

In my talk with Brett, we do talk about the entrepreneurial journey ... but we also probe some deep insights by discussing the death of my younger brother, how my life changed almost immediately upon meeting my wife, and why love is the most powerful and base energy in the universe. 

 

This was not a typical conversation for me (a different ratio of head-to-heart), but it was a good one (and I've had many people reach out because of this podcast).  It was fun to revisit my childhood, from playing with a cash register at my grandfather's pharmacy to selling fireflies or sand-painting terrariums; it's funny how those small moments influenced my love for entrepreneurship. 

The episode is 65 minutes.  I hope you enjoy it. 

 

Click here to listen on Spotify, Apple Podcasts, or Listen Notes.

Last year, I recorded two other podcasts that I'm excited to share ... It's interesting to see the change in topic and focus - but how much is still the same (timeless). 

Clarity Generates Confidence With Gary Mottershead

I talked with Gary about intentionality, learning from the past, and how AI adoption is more about human nature than technology ... and more. 

 

Click here to listen on Spotify or Gary's Website.

 

Creative On Purpose With Scott Perry

On the surface, this episode may seem like just another conversation about AI, but I value the diverse insights, points of emphasis, and perspectives that different hosts illuminate.

In talking with Scott, we dove deeper into emotional alchemy, self-identity, and how to move toward what you want in life - instead of away from what you don't want. 

 

Click here to listen at Scott's Substack.

I'm currently planning a podcast series called "Frameworks on Frameworks," where we'll explore great ideas, how they work, and how you can use them.

Let me know your thoughts and any topics you want us to cover.

Can We Rewrite History?

The problem with history is it rarely tells the whole story.

Ideally, history would be presented objectively, recounting facts without the influence of societal bias, the perspective of the victor, or the storyteller's slant. But achieving this is harder than it seems.

Think about your daily life – it is filled with many seemingly innocuous judgments about your perception of the economy, what's happening in the markets, who is a hero, who deserves punishment,  and whether an action is "Just" or "Wrong". 

I'm often surprised by how frequently intelligent people violently disagree on issues that seem clear-cut to them.

It's like a fish in water not realizing it's in water ... Most people don't realize the inherent biases and filters that inform their sense of the world or reality.

This post is an attempt to highlight the importance of diverse perspectives and information sources in building well-informed viewpoints.

Even though most people would agree that genuinely understanding history requires a clear picture, free from bias ... I think it's apparent that history (as we know it) is subjective. The narrative shifts to support the needs of the society reporting it. 

The Cold War is a great example where: during the war, immediately after the war, and today, the interpretation of the causes and events has changed.  

But while that's one example, to a certain degree, we can see it everywhere. We can even see it in the way events are reported today. News stations color the story based on whether they're red or blue, and the internet is quick to jump on a bandwagon even if the information is hearsay. 

Now, what happens when you can literally rewrite history?

“Every record has been destroyed or falsified, every book rewritten, every picture has been repainted, every statue and street building has been renamed, every date has been altered. And the process is continuing day by day and minute by minute. History has stopped.“ - Orwell, 1984

That's one of the potential risks of deepfake technology. As it gets better, creating "supporting evidence" becomes easier for whatever narrative a government or other entity is trying to make real.

On July 20th, 1969, Neil Armstrong and Buzz Aldrin landed safely on the moon. They then returned to Earth safely as well. 

MIT recently created a deepfake of a speech Nixon's speechwriter William Safire wrote during the Apollo 11 mission in case of disaster. The whole video is worth watching, but the speech starts around 4:20. 

MIT via In Event Of Moon Disaster

Can you imagine the real-world ripples that would have occurred if the astronauts died on that journey (or if people genuinely believed they did)? Here is a quote from the press response the Nixon-era government prepared in case of that disaster.

"Fate has ordained that the men who went to the moon to explore in peace will stay on the moon to rest in peace." - Nixon's Apollo 11 Disaster Speech

Today, alternative histories are becoming some people's realities. Why? Media disinformation is the cause and is more dangerous than ever.

Alternative history can only be called that when it's discernible from the truth, and unfortunately, we're prone to look for information that already fits our biases. 

Today, we also have to increasingly consider the impacts of technology. Deepfakes are becoming more commonplace - with popstar Drake even using AI in a recent record. Now, that was apparent - but scarily, research shows that most can't tell a deepfake from reality (even if they think they can.)

As deepfakes get better, we'll also get better at detecting them, but it's a cat-and-mouse game with no end in sight.

In Signalling theory, it's the idea that signallers evolve to become better at manipulating receivers, while receivers evolve to become more resistant to manipulation. We're seeing the same thing in trading with algorithms. 

In 1983, Stanislav Petrov saved the world. Petrov was the duty officer at the command center for a Russian nuclear early-warning system when the system reported that a missile had been launched from the U.S., followed by up to five more.  Petrov judged the reports to be a false alarm and didn't authorize retaliation (and a potential nuclear WWIII where countless would have died). 

But messaging is now getting more convincing.  It's harder to tell real from fake.  What happens when a world leader has a convincing enough deepfake with a convincing enough threat to another country?  Will people have the wherewithal to double-check? What about when they're buffeted by these messages constantly and from every direction?

As we increasingly use AI for writing and editing, there is a growing risk of subtle changes being made to messages and communications. This widespread opportunity to manipulate information amplifies the capacity and potential for people to use these technologies to influence people's perceptions. As a result, we must be increasingly cautious about how the data we rely on may be altered, which could ultimately affect our perceptions and decisions.

Despite the risks, I'm excited about the promise and the possibilities of technology. But, as always, in search of the good (or better), we have to acknowledge and be prepared for the bad.

Ideally, history would be presented objectively, recounting facts without the influence of societal bias, the perspective of the victor, or the storyteller's slant. But achieving this is harder than it seems.

Think about your daily life – it is filled with many seemingly innocuous judgments about your perception of the economy, what's happening in the markets, who is a hero, who deserves punishment,  and whether an action is "Just" or "Wrong". 

I'm often surprised by how frequently intelligent people violently disagree on issues that seem clear-cut to them.

It's like a fish in water not realizing it's in water ... Most people don't realize the inherent biases and filters that inform their sense of the world or reality.

This post is an attempt to highlight the importance of diverse perspectives and information sources in building well-informed viewpoints.

Even though most people would agree that genuinely understanding history requires a clear picture, free from bias ... I think it's apparent that history (as we know it) is subjective. The narrative shifts to support the needs of the society reporting it. 

The Cold War is a great example where: during the war, immediately after the war, and today, the interpretation of the causes and events has changed.  

But while that's one example, to a certain degree, we can see it everywhere. We can even see it in the way events are reported today. News stations color the story based on whether they're red or blue, and the internet is quick to jump on a bandwagon even if the information is hearsay. 

Now, what happens when you can literally rewrite history?

“Every record has been destroyed or falsified, every book rewritten, every picture has been repainted, every statue and street building has been renamed, every date has been altered. And the process is continuing day by day and minute by minute. History has stopped.“ - Orwell, 1984

That's one of the potential risks of deepfake technology. As it gets better, creating "supporting evidence" becomes easier for whatever narrative a government or other entity is trying to make real.

On July 20th, 1969, Neil Armstrong and Buzz Aldrin landed safely on the moon. They then returned to Earth safely as well. 

MIT recently created a deepfake of a speech Nixon's speechwriter William Safire wrote during the Apollo 11 mission in case of disaster. The whole video is worth watching, but the speech starts around 4:20. 

MIT via In Event Of Moon Disaster

Can you imagine the real-world ripples that would have occurred if the astronauts died on that journey (or if people genuinely believed they did)? Here is a quote from the press response the Nixon-era government prepared in case of that disaster.

"Fate has ordained that the men who went to the moon to explore in peace will stay on the moon to rest in peace." - Nixon's Apollo 11 Disaster Speech

Today, alternative histories are becoming some people's realities. Why? Media disinformation is the cause and is more dangerous than ever.

Alternative history can only be called that when it's discernible from the truth, and unfortunately, we're prone to look for information that already fits our biases. 

Today, we also have to increasingly consider the impacts of technology. Deepfakes are becoming more commonplace - with popstar Drake even using AI in a recent record. Now, that was apparent - but scarily, research shows that most can't tell a deepfake from reality (even if they think they can.)

As deepfakes get better, we'll also get better at detecting them, but it's a cat-and-mouse game with no end in sight.

In Signalling theory, it's the idea that signallers evolve to become better at manipulating receivers, while receivers evolve to become more resistant to manipulation. We're seeing the same thing in trading with algorithms. 

In 1983, Stanislav Petrov saved the world. Petrov was the duty officer at the command center for a Russian nuclear early-warning system when the system reported that a missile had been launched from the U.S., followed by up to five more.  Petrov judged the reports to be a false alarm and didn't authorize retaliation (and a potential nuclear WWIII where countless would have died). 

But messaging is now getting more convincing.  It's harder to tell real from fake.  What happens when a world leader has a convincing enough deepfake with a convincing enough threat to another country?  Will people have the wherewithal to double-check? What about when they're buffeted by these messages constantly and from every direction?

As we increasingly use AI for writing and editing, there is a growing risk of subtle changes being made to messages and communications. This widespread opportunity to manipulate information amplifies the capacity and potential for people to use these technologies to influence people's perceptions. As a result, we must be increasingly cautious about how the data we rely on may be altered, which could ultimately affect our perceptions and decisions.

Despite the risks, I'm excited about the promise and the possibilities of technology. But, as always, in search of the good (or better), we have to acknowledge and be prepared for the bad.

The Time You Have Left ...

I recently asked How Long Do You Have Left?

As I wrote that article, I was reminded of my TEDx talk on my father's passing. 

In finance, the "time value of money" refers to the principle that the purchasing power of money can vary over time (meaning, money today might have a different purchasing power than money later). This is partly because money's future value might be calculated by accounting for other variables (like interest earned, inflation accrued, etc.).

A similar calculation applies to life ... or living.

Live Like You Only Have a Year Left.

During the last part of my Dad's life, I think he would have done almost anything for a little more time.

Things that used to be unimportant, or even mildly irritating, took on increased importance. For example, a dinner together became almost a sacred event; a kiss goodnight was truly heart-felt; and saying good-bye meant something ... because it could be the last time.

Nevertheless, as a result of that focus, he took more life out of that time.

Shouldn't we do the same thing?  Think about it ... We are never going to be younger than we are, right now.  We are never going to have more time to fix a big mistake.  Isn't it likely that the time value of your life, is worth maximizing?

If you realize that your time is worth more than it ever will be, what can you do differently now to get the most out of it?

For another impactful view of life, here's a great video on how you spend the time in your life – visualized using jelly beans. I think it's pretty powerful and worth watching. 

 

Ze Frank (via YouTube)

 

So, if (after accounting for sleep, eating, work, commute, TV, chores, and more) an average person only gets 2,740 days to do what they want ... those days are precious. That's less than 8 years of "free time" for you to make the most of. 

Based on the demographics of who's likely reading this, you may have half that time (or a fourth).

What are you going to focus on? Making the most money? Helping the most people? Spending the most time with your family? Relaxing? I hope you don't choose worrying. 

There's never a better time than now to live a life worth living ... and only you can decide what that means!

I'd love to hear what you choose. 

Best wishes for a Happy Holiday Season ... and I hope you spend your time wisely and well in 2024!

How Long Do You Have Left?

We only have a limited time on this earth - and a lot of it is taken by frivolous activities. 

How much time do you think the average millennial spends on their phones ... or a baby-boomer sits in front of the TV?

The answer is a lot.

via dailyinfographic

Nine years in front of entertainment devices - another 10.5 years spent working.  You get the idea.

If you have goals you want to accomplish, aspirational travel, and lifestyle plans - this really puts the idea of finding and living your passion in perspective. 

Do you have the time to waste it?

VisualCapitalist put together a chart projecting longevity based on 2020 mortality rates.

 

via visualcapitalist
 

I turned 60 this July, so I only have 20 years left, according to this calculator.   I expect more!

There are some interesting statistical facts in this; for example, an average American baby boy can expect to live until 74 ... but if that boy turns 21, his life expectancy jumps to over 75. 

While these numbers seem pretty high, there are two things to consider. First, COVID heavily reduced these numbers because mortality rates went up. That likely won't continue (though it will likely continue to affect your insurance premiums and pension benefits). 

Also, remember that these numbers are based on 2020 averages, which likely differ from you (specifically considering your race, income, location, etc.). These numbers also don't take into account expected medical and technology advances, etc. 

Finally, I think Purpose is one of the most important catalysts of longevity. People often die when they retire ... not because they're done working, but because they're done striving. 

If you're not growing, you're dying!

Three Word Strategies

A few years ago, I shared a presentation called Mindset Matters that I had given to a small mastermind group.

Recently, I  have revisited that content in more detail and with finer distinction.  It’s become an integral part of my goto presentations and our company dialogue. 

One of my core beliefs is that energy is one of the most important things we can measure.  I believe it so strongly I paid Gaping Void to put it on my wall.

 

via GapingVoid

It means exactly what it sounds like - but also a lot more.

Energy affects how you feel, what you do, and what you make it mean.  That means it is a great way to measure your values, too.  Consequently, even if you don’t recognize it, energy has a lot to do with who you hire and fire.  It affects where you spend your time.  Ultimately, it even affects the long-term vision of your company or life. 

If something brings profit and energy, it is probably worth pursuing. 

In contrast, fighting your energy is one of the quickest ways to burn out.  Consequently, figuring out who and what to say “no” to is an important way to ensure you stay on the path and reach your goals.

Here is a video I made about the importance of Mindsets.

via @howardgetson

Three Word Strategies.

I believe that words have power.  Specifically, the words you use to describe your identity and your priorities change your reality. 

First, some background.  Your Roles and Goals are nouns.  That means “a person, place, or thing.” Let’s examine some sample roles like father, entrepreneur, visionary, etc.  They are all nouns.

Your goals are nouns, too.  For example, (for us) amplified intelligence, an autonomous platform, and a sustainable edge are all nouns. 

How you create or achieve them is done with verbs.   So, your strategies are verbs.

Examine your default strategies.   They define an action you take.  Examples include: connect, communicate, contribute, collaborate, protect, serve, evaluate, curate, share … and love.  On the other end of the spectrum, you could complain, retreat, blame, or block (but that wouldn’t be productive).

People have habitual strategies.  I often say happy people find ways to be happy – while frustrated people find ways to be frustrated.  This is true for many things.

Said a different way, people expect and trust that you will act according to how they perceive you act.

Meanwhile, you are the most important perceiver.

Another distinction is that our nouns and verbs range from timely to timeless. “Timely” words relate to what you are doing now.  They relate to your situation or perceived challenges or opportunities.  Meanwhile, “Timeless” words are chunked higher and relate to what you have done, what you are doing, and what you will do.

The trick is to chunk high enough that you are focused on words that link your timeless Roles, Goals, and Strategies.  When done right, you know that this is part of what makes you … “You”.  

My favorite way to do this is through three-word strategies. 

These work for your business, priorities, identity, and more. 

I’ll introduce the idea to you by sharing my own to start. 

Understand.  Challenge.  Transform. 

The actual words are less important than what they mean to me. 

What’s also important is that not only do these words mean something to me, but I’ve put them in a specific order, and I’ve made these words “commands” in my life.  They’re specific, measurable, and actionable.  They remind me what to do.  They give me direction.  And, they are a strategy (or process) that creates a reliable result.

First, I understand because I want to make sure I know all sides before I take action.  For me, it is about seeing the bigger picture.  It creates a golden thread from where I am to the bigger future possibility that I want.  Then, I challenge situations, people, norms, and more.  I don’t challenge to tear down.  I challenge to find strength … to figure out what to trust and rely upon.  Finally, I transform things to make them better.  Insanity is doing what you always do and expecting a different result.  This is about finding where small changes create massive transformations.  It is about committing to the result rather than how we have done things till now.

If I challenged before I understood the situation, or if I tried to transform something without properly doing my research, I’d be shooting from the hip ... and I’d likely cause more damage than good. 

Likewise, imagine the life of someone who protects, serves, and loves.  That produces a ripple in the world.  Now, compare that to the life of someone who loves, serves, and protects.  The result is likely very different.

The order matters!

I’ve set daily alarms on my phone to remind me of my three words.  I use them when I’m in meetings and to evaluate whether I’m showing up as my best self. 

You can also create three words that are different for the different hats you wear, the products in your business, or how your team collaborates. 

Finding Your Three Words 

Like recipes, your three-word strategy has ingredients, orders, and intensities.  The optimal ingredients, order, and intensities might change as you use your words. 

For example, when my son was just getting out of college, one of his words was “contented” because he was focused on all the things he missed from college - instead of being appreciative of what he had.  Later, his words switched to “grateful” and then “loving”...  each an evolution that paired with his journey. 

Remember, your words should be actions.  They should be things you do, ... not just words that describe you.  You can also see that in my son’s words.  As he grew, the word became a calling to the actions he wanted to approach life with, instead of a reminder of the feelings he longed for. 

Once you learn how to create and use these simple three-word strategies, you can use them everywhere. 

What are your words?

Tikkun Olam & Kintsugi: Happy Rosh Hashanah

Yesterday, I celebrated the Jewish New Year - Rosh Hashanah - with my family and our friend Ben Hardy.

Ben joined us for services and lunch at one of our favorite local delis.

Next week is Yom Kippur, which is the Day of Atonement in the Jewish religion.

As part of the holiday, participants read a list of sins (available here), apologize for those committed, and ask for forgiveness.  Read the list ... much has changed, but apparently, human nature hasn’t.  

Even if you have managed to stay on the right side of the Ten Commandments and haven’t killed or stolen … you have most likely been frivolous, stubborn, hurtful, dismissive, or judgmental (I know I have …).  

To help mark the importance of the day, participants read a poem called the Unetaneh Tokef. Below is a brief excerpt that captures the spirit. 

Who will rest and who will wander, who will live in harmony and who will be harried, who will enjoy tranquillity and who will suffer, who will be impoverished and who will be enriched, who will be degraded and who will be exalted.

On one hand, you can read that and pray for Divine intervention (or perhaps favor), or you can recognize that we each have a choice about who we want to be, how we show up, and what we make things mean.  Your choices about these things have very real power to create the experience and environment you will live in during the next year.

As we shared our holiday with Ben, I started to think about what lessons from other cultures we could leverage in our interpretation of the day.  One concept came straight to mind ... the Japanese art of Kintsugi. In Kintsugi, the Japanese mend broken pottery by gilding the fractures with gold, silver, or platinum.  This treats the breaks and damage as an element that adds value and enhances the beauty of an object (preserving a part of its history) - rather than something that simply diminishes the object. 

This concept is an excellent reminder as we try to repair some of the breaks happening in the American culture war, and the damages of the isolation and death during COVID.  Our steps backward are just as much a part of our journey as our steps forward.  As you heal, it is also important to remember to heal the world around you as well.  In the Jewish faith, that concept is called Tikkun Olam. 

One of the themes of Yom Kippur is that you’re only ever one good deed from tipping the scale towards good for yourself and others.  As you recognize and repent for your sins, it’s important to appreciate the good you did (and do) as well. 

100 Days Left

There are just over 100 days before the start of 2024.  Many will spend those 100 days stressing about the upcoming elections, grumbling about how 2020 was mishandled, and pretending it’s the universe’s fault they didn’t accomplish what they set their mind to ... yet, 100 days is enough time to sprint, to make a change, and to end the year on a high note. 

There is plenty of time to make this your best year yet.  What can you do?  What will you do?

What could you do to make the life of someone around you better?  Likewise, how can you let others know you’re thankful for them?

To reference a book by Ben Hardy (and Dan Sullivan), transformational change is often easier than incremental change (because you don’t have to drag the past forward).

So, what can you do that would trigger 10X results?   Will you?

I hope you all experience growth in your mental state, your relationships, and your businesses.  

Best wishes for a great day, and an even better year!