Capitalogix

Bruce Willis Deepfake: The Smart Decision?

Bruce Willis is a legend of cinema, and he made many of my favorite movies of the 80s and 90s. He stayed relevant and exciting up until very recently. 

Then, last year, he started releasing a slew of disappointing "straight-to-DVD" style movies that had him receiving his own award show category in the Razzies (an award show for the worst performances of the year). In 2021, they created the category "worst performance by Bruce Willis in a 2021 movie." 

Vulture did an interesting interview with the founders of the Razzies where Bruce Willis comes up. 

Then, it came out that Bruce Willis was diagnosed with Aphasia and was losing his ability to speak. 

Suddenly, these pieces take on new meaning. They're Bruce getting as much work in as he can before he loses his voice permanently. He's trying to do what he knows how to do to make sure his wife and children are taken care of after he can no longer act. 

It doesn't make the movies suddenly "great" but it was enough to get the Razzies to rescind their award. 

I don't believe these last films of his dampen his well-earned legacy. 

Last year, his digital twin showed up in a Russian telecom ad. 

 

 
Recently, he's been in the news again for having sold his likeness to a deepfake company. It was reported on the company's website and by The Telegraph, but there are now claims to the contrary as well. 

While the jury is still out on if his rights have been sold, I think it's likely you'll see more Bruce Willis deepfake content. 

The question becomes, is it the right decision?

If his estate still has final approval - and there is quality control - then what's the harm?

Does the potential ubiquity, or the idea that we can always have another Bruce Willis movie, reduce the value of his movies?

Does allowing deepfakes in cinema (on TV or in film) take away roles from actors who might become stars?

We've already seen actors use deepfakes to reprise a role they did when they were younger - like Luke Skywalker or Leia from Star Wars. It's a different idea to build a new series around an actor who isn't actually acting in it. 

These questions pair well with the discussion around AI-generated art and whether it should be considered art. 

What do you think? 

Finding Ikigai In Increasingly Stressful Times

I just read that they sell more adult diapers than baby diapers in Japan.

Getting old is tough ... and it gets tougher the older you get.   As a result, finding your 'reasons for being' and joy in life become increasingly important. 

The past couple of years have been a period of massive upheaval for many.  Reasons for this include stress, change, pandemics, quarantine, new jobs, new goals ... or, at the other end of the spectrum, lack of change, lack of a job, or lack of purpose.

Most people know that life is much better than the alternative (and that life becomes even better when you learn to enjoy living and let go of what isn't serving you).  Consequently, it makes sense to understand and search for the things that bring you pleasure or fulfillment.

A Japanese concept called "Ikigai" may help better define your motivating force and the things that give you a sense of purpose or a reason for living.

Ikigai centers around finding purpose as you grow older.  Paradoxically, it makes sense to start the process as early as possible. 

Here is an infographic that lays out some "Reasons for Being."

via InformationIsBeautiful

Finding your "reason to be" and living with purpose are keys to making the most of your time.

The beauty of 2022 being a fresh start is that you can also change your approach and your vision.

The graphic highlights something interesting (yet almost counter-intuitive) ... When two areas intersect, it creates something positive (e.g., a passion or a mission).   However, where three areas intersect, it creates a pain point (for example, it could be what you're good at, you love doing it, the world needs it ... but it doesn't make you any money – so now you're struggling).

Worth examining and thinking about for a bit.

On a related note, this TEDx talks about the nine common diet and lifestyle habits that help people live past 100.

 

TED-ED via YouTube

And here is a link to Dan Sullivan's free e-book on his plan to live to 156. 

Live long and prosper!

First Photos From the Webb Telescope

The Hubble Telescope was conceived of in the 1940s, but launched in 1990. It revolutionized our ability to see the complexities of the universe. 

Now, the Webb Telescope is taking it to the next level. 

via NASA

The picture above shows the "Cosmic Cliffs," which is actually the edge of a young Nebula called Carina. 

Below, is a picture of a cluster of galaxies called Stephan's Quintet. 

via NASA

Not only does this help us see far away systems that we've never seen before, but it also provides detail to the things we have seen.

First, bring order to chaos …. Then, wisdom comes from making finer distinctions.  With that in mind, I'm excited to see how this drives the future of science. 

Here's a brief video from Neil Degrasse Tyson on the new telescope. 

 

via NBC News

Here Are Some Links For Your Weekly Reading - July 17th, 2022

Here are some of the posts that caught my eye. Hope you find something interesting.

Lighter Links:

• Biden is Very Unpopular. It May Not Tell Us Much About the Midterms. (FiveThirtyEight)
• The 23 Best New Productivity Apps for 2022. (FastCompany)
• Meet the Man Keeping Blockbuster Alive. (DallasNews)
• Was Warfare Responsible for the Origin of Complex Civilisation? (NewScientist)
• Create an Action Figure Version of Yourself With Hasbro's "Selfie Series". (Hypebae)

 

 

 

 

Trading Links:

• Does Elon Musk Have a Strategy? (HBR)
• JPMorgan CEO Dimon Sums up U.S. Economy in One Paragraph And It Sounds Bad. (CNBC)
• Where Did the Stock Market's $7 Trillion Loss in Value Go? (Marketplace)
• The Speedy Downfall of Rapid Delivery Startups. (Wired)
• Why Hasn't the Russian Economy Tanked Yet? Putin Has Been Preparing for this Moment for Years. (Fortune)

 

 

 

"Earl, Honey"

 

My first wife (and mother of my children) Denise is a smart and talented author.  I still remember the first time she asked me to read an early copy of her work.  She never let me do it again. 

That being said, she recently released a new book, Earl, Honey.  The book is loosely based on the real story of her family history.  I enjoyed it.  It's a southern coming-of-age story set in the 1920s - which is not my typical genre.  Nevertheless, it's a poignant story with insight into the human condition, and its dramatic realities remind us how good we have it. 

It's a story she learned, first via her grandmother, long after the events of the book take place.  Those events shaped the lives of generations of her family. 

It's a tough and heart-wrenching Southern Gothic read that covers incest, domestic abuse, and more.  Check it out. 

Here's the book's blurb from Amazon:

"Ever since Pa hit him in the head with the two-by-four, Earl had lived with blinders on. Not real blinders, of course, because that would be foolish. It was his own brain that blinkered him."

Earl Hahn is slow, the last one to catch on to things. Since the day his father hit him in the head with a 2x4 of loblolly pine, he's struggled with a "thickness in his brain." It takes him longer to make the connections others arrive at easily. When his father is prosecuted for the crime of incest, it feels like deliverance for Earl, his mother Lizzie Belle, and the entire Hahn family. Unfortunately, his father's abhorrent actions are not done exacting a price.

Everyone in the household will pay for their patriarch's crimes - no one more than Earl.

So begins a powerful coming-of-age tale about a shy, damaged boy who must overcome unimaginable personal tragedy - both as its victim and its perpetrator. Raw, honest, and filled with heart, Earl, Honey recounts an extraordinary search for redemption amid the perilous world of the 1920s American South.

 

Don't Touch That Dial

History may not repeat itself exactly ... but it often rhymes. News stories, however, seem to replicate.

There is nothing wrong with your television. Do not attempt to adjust the picture. We are now controlling the transmission. We control the horizontal and the vertical. We can deluge you with a thousand channels or expand one single image to crystal clarity and beyond. We can shape your vision to anything our imagination can conceive. - The Outer Limits (1963)

 

via YouTube

It almost feels like an episode of Black Mirror, watching these stations quote the same pre-determined diatribe on fake news and its danger to our democracy.

The very message they are purportedly supporting, in the video above, directly contradicts their actions. 

Most people realize this happens to some degree, but it seems different when presented like this.

I believe I am reasonably aware and somewhat immune from propaganda. That probably isn't as true as I'd like to believe.

Meanwhile, Sinclar Broadcast Group owns nearly 200 stations in 80 different markets and wants to buy more. That is a powerful platform to deliver mass messages and influence the zeitgeist of its audience.

It used to be true that winners wrote history (think empires, wars, etc.). Now, the one that delivers the most broadcast narratives shapes the emotional and seemingly logical responses to what we perceive to be happening around us.

The result impacts elections, financial markets, buying choices, and countless other areas of our life. 

We see and hear it every day about politics, wars, economic issues, and many other things we don't focus on enough to notice.

As A.I., Bots, and social media grow, our ability to discern truth from 'truthiness' weakens. Especially with the growth of deepfakes. 

What do you think about this?

Happy Mother's Day

 To those of you with young children, here's a peek into your future.

After years of hard work and your best efforts (OK, mostly your best efforts) ... I predict that your adorable bundles of joy will someday wish they could send you this card.

So, take a moment to think about your Mom ... and remember that she was very young when she did those things to you ...

... and what you make them mean is up to you.

Here's a funny clip from SNL in honor of Mother's Day.

 

via SNL

Hope you celebrated all the important mothers in your life. And, to the mothers, I hope the people around you recognize how much you sacrificed for them. 

Happy Mother's Day. 

Batteries Not Included

Mercedes-Benz might have a sense of humor.

They lent Saturday Night Live a C-Class for a parody TV commercial that makes fun of battery-powered cars.

The 2-minute video, starring Julia Louis-Dreyfus, shows a car that runs on AA batteries (which is why the car is called the Mercedes AA Class). 

Here is the video.

via SNL

One of the highlighted features, the "Auto-Dump," helps you discharge worn-out batteries ... all 9,648 of them.

The video ends with the disclaimer: "Batteries not included."

I hope you had a fun April Fool's Day.

Changing the Course of History

A little over a week ago, a deepfake of Ukrainian President Volodymyr Zelenskyy was used to try and convince Ukraine's soldiers to lay down their arms and surrender against Russia.  On top of being shared on social media, hackers got it onto news sites and a TV ticker as well. 

While it's not explicitly known that Russia did this – there's a long history of Russian cyberwarfare, including many instances of media manipulation. 

Luckily, while the lip-sync was okay in this video, several cues helped us know it was fake. 

Unfortunately, this is only the tip of the iceberg.  Many deepfakes aren't as easy to discern.  Consequently, as we fight wars (both physical and cultural), manipulated videos will increasingly alter both perceptions and reality. 

Even when proven to be fake, the damage can persist.  Some people might believe it anyway ... while others may begin distrusting all videos from leaders as potential misinformation. 

That being said, not all deepfakes are malicious, and the potential for the technology is attractive.  Production companies are already using it to splice in actors who might have aged or died into scenes in movies.  Deepfake technology can also be used to allow a celebrity to sell their likeness without having to waste their time doing all the filming necessary to produce the intended finished product. 

Deepfake technology also allows us to create glimpses into potential pasts or futures.  For example, On July 20th, 1969, Neil Armstrong and Buzz Aldrin landed safely on the moon.  They then returned to Earth safely as well.   What if they didn't?  MIT recently created a deepfake of a speech Nixon's speechwriter William Safire wrote during the Apollo 11 mission in case of disaster.  The whole video is worth watching, but the "fake history" speech starts around the 4:20 mark. 

"Fate has ordained that the men who went to the moon to explore in peace will stay on the moon to rest in peace." - Nixon's Apollo 11 Disaster Speech

 

MIT via In Event Of Moon Disaster

Conclusion

“Every record has been destroyed or falsified, every book rewritten, every picture has been repainted, every statue and street building has been renamed, every date has been altered. And the process is continuing day by day and minute by minute. History has stopped.“ - Orwell, 1984

In an ideal world, history would be objective; facts about what happened, unencumbered by the bias of society, or the victor, the narrator, etc.  On some level, however, history is written by the winners.  Think about it ... perceived "truth" is shaped by the bias and perspectives of the chronicler.

Consequently, history (as we know it) is subjective.  The narrative shifts to support the needs of the society that's reporting it. 

The Cold War with the Soviet Union was a great example.  During the war, immediately thereafter, and even today, the interpretation of what transpired has repeatedly changed (both here and there).  The truth is that we are uncertain about what we are certain about.

But while that was one example, to a certain degree, we can see this type of phenomenon everywhere.  Yes, we're even seeing it again with Russia.

But it runs deeper than cyber-warfare.  News stations color the story told based on whether they're red or blue, and the internet is quick to jump on a bandwagon even if the information is hearsay.  The goal is attention rather than truth.

Media disinformation is more dangerous than ever.  Alternative history can only be called that when it's discernible from the truth ... and unfortunately, we're prone to look for information that already fits our biases. 

As deepfakes get better, we'll likely get better at detecting them.  But it's a cat-and-mouse game with no end in sight.  Signaling Theory posits that signalers evolve to become better at manipulating receivers, while receivers become more resistant to manipulation. 

I'm excited about the possibilities of technology, even though new capabilities present us with both promise and peril. 

Meanwhile, "Change" and "Human Nature" remain constant.

And so we go.

No Crying In Trading

As a fund manager, I am always looking for ways to eliminate emotions (like fear and greed).  During crazy times, like these, that is harder than seems.

But as a father whose son just got married, the equation was different.  It's been six years since I originally shared this video; but as we near their wedding anniversary, I re-watched this video ... and decided to share it again. 

One of my son's instructions to the "Officiant" was to make me cry.  I made it through the Ceremony; then, I got a chance to say a few words at the Wedding Reception.  Here they are …

 

The words "I love you" are powerful.  Most people consider it an expression of emotion.  It can also be a promise …