As a gift to all of you, here is "The Chanukah Song," performed by comedian Adam Sandler on Saturday Night Live. It became an instant classic, since he first performed it in 1994.
There is no escaping "Gangnam Style," the meteoric dance craze performed by South Korean rapper Psy.
OK, it has a catchy tune and fun dance moves ... but how do you explain the
incredible global response to "Gangnam Style," a song that's almost
entirely in Korean?
I was watching some of our team chat about the new iPhone 5. They shared the link for the video and said things like "Wow, dude ... I want one so bad!"
There is also a spoof of the video. It is very funny ... worth watching
for a laugh and some perspective on how "big" the Apple brand promise
has become.
In many ways, the spoof made me want the phone even more.
As a side-note, wouldn't it be great to design a product that was spoof-worthy?
As
you think about what a spoof of your product or service would be,
perhaps the bit of "truth" in the humor points at the real competitive
advantage ... or at least towards the roadmap that leads towards
creating one?
Imagine being a performing artist who has a song what's on the top of the charts. Now imagine how much time and effort you put in to getting that song "just perfect." The perfect phrasing; when to breathe just a little bit deeper in order to hit that note; the gestures and dance steps to make it even that much more special ...
Now imagine the other side of artistry ... The fact that it's "perfect" means that it's no longer challenging. How do you convey something special if it's no longer special to you?
It's just as true for business person is it is for a performing artist; there's always something new -- and there is always a possibility of something more.
Below is a music video put together by the artist called Gotye. You probably know him from his “Somebody That I Used To Know” video, which has now been played more than 300 million times.
The version below isn't the music video that made him famous. Instead, he put this video together solely from clips that he found on the Internet of people either imitating, innovating, or parodying his original work of art.
Watch Gotye's "Somebodies" ... In some ways, it may be better than the original.
What a great reminder that you can always find "just a little bit more" if you're committed to searching for it hard enough.
Too many times, a brainstorming session to figure-out how to do something turns into a discussion about how or why it can't be done.
Here's to getting it done anyway!
Sometimes a little extra is all it takes.
It's the extra degree of effort that often separates the good from the great.
For example, at 211°, water is hot. At 212°, it boils.
The one extra degree makes the difference. It's that extra degree that can power a locomotive.
This simple analogy reflects the ultimate definition of excellence. Because it's the one extra degree of effort, in business and life, that can separate the good from the great.
It is from Mac Anderson's Simple Truths. I'm a fan of their work, which takes a simple idea and presents it in a memorable way ... with lots of great quotes and stories to illustrate the concept even better.
It's your life ... You are responsible for your results. It's time to turn up the heat! Are you content with just being pretty good? Or are you ready to go the extra degree?